Sales & Marketing Archives | Emeritus - Online Certificate Courses

Cybersecurity, Sales & Marketing

What are the Benefits of Behavioral Segmentation in 2023?

Effective marketing requires a deep understanding of consumer behavior. Behavioral segmentation is a powerful tool that marketers can use to gain insights into their customer’s…

Sales & Marketing

What is Semantic Search? How Does it Improve Search Accuracy?

The introduction of semantic search has enhanced search accuracy like never before. A few years ago, Search Engine Optimization (SEO) strategists relied solely on keyword…

Sales & Marketing

The Ultimate Guide to Mastering the Art of Luxury Branding in 2023

Luxury branding for decades has been about exclusivity, excellence, and high price tag. However, it’s time luxury brands change the way they produce, promote, and…

Sales & Marketing

The Power of Strategic Marketing: A Guide to Unlocking Business Growth

If you’re brainstorming ways to unlock the infinite potential of your business, we’ve got just two words for you: strategic marketing. It is an incredibly…

Sales & Marketing

Here’s How to Successfully Land the Job of a CMO in India

Ambition is a good thing and in your professional career, it is what sets you apart from your peers. Aspiring to reach the zenith in…

Sales & Marketing

How Green Marketing Helps Brands Build Loyalty While Saving the Planet

With an environmental crisis upon us, today’s consumers have become more conscious of the environmental impact that they have on the planet. As a result,…

Sales & Marketing

What is Market Segmentation? A Comprehensive Guide for 2023

In a competitive world filled with choices, market segmentation is the key to understanding the diverse needs of your customers and targeting the right audience…

Sales & Marketing

8 P’s of marketing: What are these?

Marketing is one of the most important aspects of every business, especially those dealing with products. It can be an electronic gadget like a mobile…

Sales & Marketing

Who is a Sales and Marketing Engineer? Salary, Skills & Career

Marketing engineering is an interesting and distinct career option. Marketing has evolved from traditional advertisements and discount signs on the shelves and is largely based…

Sales & Marketing

Who is a Marketing Manager? Salary, Skills & Career

If you are looking for a career where you can apply your creativity and people management skills to create a difference in a company, marketing…

Sales & Marketing

Who is a Sales Manager, Salary, Skills & Career

Sales management is one of the initial requirements for making a business successful. For the efficient management of sales and performance of any industry, precise…

Sales & Marketing

Cybersecurity, Sales & Marketing

Effective marketing requires a deep understanding of consumer behavior. Behavioral segmentation is a powerful tool that marketers can use to gain insights into their customer’s…

The introduction of semantic search has enhanced search accuracy like never before. A few years ago, Search Engine Optimization (SEO) strategists relied solely on keyword…

Luxury branding for decades has been about exclusivity, excellence, and high price tag. However, it’s time luxury brands change the way they produce, promote, and…

If you’re brainstorming ways to unlock the infinite potential of your business, we’ve got just two words for you: strategic marketing. It is an incredibly…

Ambition is a good thing and in your professional career, it is what sets you apart from your peers. Aspiring to reach the zenith in…

With an environmental crisis upon us, today’s consumers have become more conscious of the environmental impact that they have on the planet. As a result,…

In a competitive world filled with choices, market segmentation is the key to understanding the diverse needs of your customers and targeting the right audience…

Marketing is one of the most important aspects of every business, especially those dealing with products. It can be an electronic gadget like a mobile…

Marketing engineering is an interesting and distinct career option. Marketing has evolved from traditional advertisements and discount signs on the shelves and is largely based…

If you are looking for a career where you can apply your creativity and people management skills to create a difference in a company, marketing…

Sales management is one of the initial requirements for making a business successful. For the efficient management of sales and performance of any industry, precise…

Brand managers align a brand’s message and purpose statement with their target customers’ requirements and demands. Therefore, they actively participate in crucial management decisions regarding…